Custom e-commerce, from storefront to checkout.
We build custom e-commerce end-to-end — a storefront designed for your brand, product and collection pages, cart and checkout, payments, and the inventory and order back office behind it. You can explore a real one now: Solène is a D2C skincare store we built, live inside this site — shop by concern, build a routine, and check out.
What a custom e-commerce development build includes
Every project is bespoke — this is the ground the work usually covers.
Bespoke storefront
A store designed for your brand, not a template — shop by concern/collection, product detail, editorial content, the lot.
Cart & checkout
A checkout tuned for conversion — guest checkout, saved details, clear shipping and tax, and as few steps as your flow allows.
Payments
Integration with the gateways you use (Razorpay / Stripe / PayPal-class), with refunds and order status handled properly.
Catalogue & inventory
Products, variants, pricing and stock, with inventory that decrements on sale and warns before you oversell.
Orders & back office
Order management, fulfilment status, customers and reporting — your operations team's daily tool.
Performance & SEO
Fast, crawlable pages with product structured data, so the store loads quickly and shows up in search and shopping.
Questions we get asked
Can I see a real store you've built?
Yes — open Solène, a D2C skincare storefront we built. Shop by skin concern, build a guided routine, read the journal, add to cart and go through checkout — it's a real working front-end, not a screenshot.
Custom build vs. Shopify or WooCommerce — when is custom worth it?
For a straightforward catalogue, Shopify/WooCommerce is often the right, cheapest answer, and we'll say so. Custom earns its place when the platform fights your model — an unusual bundle or routine builder, a subscription or B2B pricing flow, deep back-office or ERP integration, or a brand experience the theme can't express. We recommend custom only when it pays back.
How long does a custom store take to launch?
A focused storefront with catalogue, cart, checkout and payments is typically a few weeks to a launchable first version, then iteration on merchandising and conversion. You see a working build every Friday, so you're clicking through your real store early.
Do I own the store, the code and the customer data?
Yes. The code ships to your repository, it runs on your hosting, and your product and customer data is yours — no platform lock-in and no revenue share on your own sales.
Solène — a D2C skincare store
Solène is a complete online store we designed and built for a skincare brand: shop by skin concern, a guided routine builder, an editorial journal, and a full cart-and-checkout flow. It's a real working front-end you can click through end to end. Open Solène →
Why build it with SoftSolutionsAI
You talk to the engineer
Not an account manager. The person who designs and writes the code is the person you message on WhatsApp — before, during and long after launch.
A working demo every Friday
One process, six stages, a real build you can click through each week. Scope stays honest and you're never waiting months to see something real.
You own it
Code ships to your repository, runs on your servers, and the data stays in your database. No per-seat licence, no lock-in, no vendor who can switch you off.
Other things we build
Have a e-commerce development project?
Tell the engineer what you're trying to build. No form, no sales call — just a message.
Start on WhatsApp