selected work

Sites we've shipped. Open any of them right here.

Follow the trail — every stop is a real site, running live.

The work, one stop at a time.

Client sites and in-house builds, laid out in order. Open any of them and look around.

Uptownie

live client site D2C fashion · womenswear

A womenswear label shipping a new drop every Wednesday since 2015, sizes XS to plus, prices from ₹499, with the same inventory also selling on Myntra, Flipkart and Amazon. A catalog that changes that fast has to stay browsable, not overwhelming.

  • Multi-axis catalog navigation by product type, occasion, trend and price band
  • Deep category taxonomy across dresses, tops, co-ords, shirts, skirts, swimwear, jumpsuits and jackets
  • Product reviews surfaced on listing and detail pages
  • Bundle offers, COD, 7-day returns and app-discount prompts
Running since 2015 · 10 lakh+ customers · new drop every Wednesday
Visit live site
uptownie.com
The Uptownie storefront, showing category navigation and the current drop

DhanBoost

live client site FinTech · digital lending (operated by NAVIX Finance Pvt Ltd)

A lending site has to do two things that pull against each other: convert a borrower in minutes, and disclose every cost, term and grievance channel a regulated lender must show. Most sites do one and skip the other.

  • Interactive loan calculator, amount x tenure returns interest, APR and total repayment
  • Repayment-date planner that previews exact cost before the borrower commits
  • Fully digital application flow: PAN, Aadhaar and bank details, about 2 minutes, no paperwork
  • Four-step process explainer, FAQ and grievance-redressal surface built for compliance
₹5,000–₹10,00,000 · 7–40 day tenures · funds in 24–48h after e-sign + KYC
Visit live site
dhanboost.com
The DhanBoost site, showing the loan calculator and repayment-date planner

Swashaa

live client site E-commerce · demi-fine jewellery

700+ SKUs across five buyer groups (women, men, kids, mangalsutra, handbags) with several promotions live at once. Merchandising that many overlapping offers without confusing the shopper is the real engineering problem.

  • Collections segmented by gender, occasion and product type
  • Material filtering: 18K gold plated, silver, rose gold
  • Promotion engine surface: bundle pricing, BOGO, prepaid-order discounts
  • Order tracking, returns and exchange, plus 14+ care and sizing guides
700+ designs · 5 collections · 1–3 day express delivery
Visit live site
www.swashaa.com

DineVibe Studio

in-house build Hospitality · restaurant growth

Restaurants live or die on covers per night, not likes or impressions. DineVibe Studio's site runs the ad spend, social presence and CRM as one system pointed at that number.

  • Data-driven ad campaigns across search and social, budget shifted toward what actually books tables
  • Social and influencer content calendar run in-house
  • CRM tracking repeat guests and follow-up, so a booking isn't a one-off
  • Platform-by-platform optimisation instead of one campaign copied everywhere
Open it full screen
dinevibes.in
The DineVibe Studio marketing site homepage

E-School 365

in-house build Education · school ERP

A school runs fees, attendance, exams and salaries as separate paperwork trails unless something ties them together. E-School 365 is the one login administrators, teachers and accountants share instead.

  • Role-based logins separating admin, teacher, accountant and parent access
  • Fee collection and staff salary run through the same system, not a spreadsheet
  • Attendance and exam records entered once, visible everywhere they're needed
  • Live dashboards giving admins a same-day read on the school
Open it full screen
eschool365.app
The E-School 365 admin dashboard

Redwood School

in-house build Education · school website

A parent evaluating a school checks the same handful of things — curriculum, campus, tour availability, what's on this term — often across separate PDFs and phone calls. Redwood School puts all of it on one site a parent can get through in a single visit.

  • Admissions information and process laid out up front
  • Curriculum pages by grade and subject
  • Virtual campus tours, so a visit isn't the only way to see the school
  • A running news and events feed instead of a static page
Open it full screen
redwoodscienceacademy.edu
The Redwood School homepage

Solène

in-house build E-commerce · D2C skincare

Skincare shoppers rarely arrive knowing which of forty products they need. Solène starts from the skin concern, not the catalog, and narrows it to a routine before checkout even shows up.

  • Shop-by-concern navigation instead of a flat product grid
  • Guided routine builder that assembles a set from the answers given
  • Standard cart and checkout once the routine is chosen
  • Editorial journal content for concerns that need more than a product page
Open it full screen
solene.store
The Solène skincare homepage, shop by concern

Vector

in-house build SaaS · developer platform

A developer deciding whether to trust a platform with their deploys checks the same three things in order: what it does, what it costs, who else already relies on it. Vector's site is built to answer all three before the developer bounces.

  • Feature sections that explain what the platform actually does
  • Transparent pricing tiers instead of a "contact sales" wall
  • Customer proof placed where the decision actually gets made
  • Docs and CLI reference linked straight from the marketing site
Open it full screen
vector.dev
The Vector developer-platform marketing site homepage

Atlas

in-house build SaaS · AI workspace

Support and sales teams drown in calls and emails that all need a reply grounded in something real. Atlas reads them, cites its sources, and drafts the reply, so a human approves instead of writing from scratch.

  • App dashboard surfacing incoming calls and emails in one queue
  • AI assistant that reads the message and drafts a response
  • Every drafted reply cites the source it pulled from
  • Human-in-the-loop approval before anything sends
Open it full screen
app.atlas.ai
The Atlas AI workspace dashboard

how we work

What working with us actually looks like.

  • first contact

    • a WhatsApp message
    • an engineer replies, same day
    • a quote in writing
  • design

    • a clickable prototype, before we sign
    • you break it, we fix it
    • the same engineer who'll build it
  • build

    • Friday demos, weekly
    • a staging URL you can open anytime
    • direct WhatsApp to the engineers
    • your repo, your servers
  • after launch

    • the same team on WhatsApp
    • no tickets
    • break-it-we-fix-it
    • forever

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